Herman Miller launched a global seating campaign focused on their performance seating category. Kristin was tasked with bringing the campaign to life within the London Tube.
Kristin worked closely with Kelly O’Hara to ensure that the campaign was be encapsulated correctly within animated ribbons and stand alone across track posters. Kristin was familiar with the campaign after making social posts and other ads and she was also familiar with making ribbons as she had done one before. This was a very fun project for her to work on and she really enjoyed seeing the campaign come to life in the Tube.
